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Get to know Social Signal

Social media that amplifies your unique value.

Social media can help companies sell their products and services, or organizations mobilize new levels of awareness and support. We help you use social media to sell what you do - by using social media to do what you do even better.

We work with you to understand your value proposition, your mission, your brand and your audience... and to translate that into a compelling vision for your social media presence or online community. We help your team develop the skills, insight and inspiration for social media success. And we work with you to launch your social media projects effectively by combining technical know-how with engagement, promotions and community management expertise.

Nothing but social since 2005.

When you work with Social Signal, you're working with some of the most experienced strategists and developers on the social web. Incorporated in 2005, Social Signal has always focused exclusively on online community and social media projects. We've launched more than 25 online communities, social network presences and web applications, and advised dozens of leaders and organizations on how they can use the social web.

Social Signal's principals have worked in the field of online engagement since 1994; we created Social Signal to marry Alexandra Samuel's decade of research into online participation with Rob Cottingham's years of online campaigning and social marketing. Every Social Signal project is geared to creating conversation and participation - which means every project gives us even more experience in using social media to engage audiences, build relationships and deliver value.

Innovative thinking: creativity grounded in deep knowledge.

Our creativity and imagination are informed by the dissertation research of CEO Alexandra Samuel (Ph.D, Harvard University). Before the phrase "social media" was coined, Alex looked at how online conversations can engage participation, build trusted relationships and spark innovation. Every project is informed by this research-driven understanding of what it takes to engage active participation and contribution. Between our expertise in social media, and our thorough understanding of the motivations and mechanisms for online participation, we can help you pin down the possibilities that will do the most to engage your audiences.

The integrity to connect your audience with your mission.

We've been successful in building innovative, living communities because we're committed to creating online conversations that people care about. Your Social Signal conversation goes beyond the ordinary to find the spark of passion and commitment that truly engages your customers, supporters or team. That's a conversation that deepens the alignment between your strengths and your offering, between your message and your mission, and between your values and your work.

From a custom-built Facebook presence that helps a major power utility engage thousands of people in energy conservation...

...to a blog that draws readers into a conversation about a human rights campaign led by some of the planet's most respected elders...

...to a Webby-nominated social network geared to helping people connect to create concrete change...

...we can help you find your unique path to social media success.

Social Signal on...

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Work Smarter with Evernote

Get more out of Evernote with Alexandra Samuel's great new ebook, the first in the Harvard Business Press Work Smarter with Social Media series!

Available on Amazon, iTunes and HBR.

Clients and projects

  • Vancity's ChangeEverything.ca
  • TechSoup's NetSquared
  • Mountain Equipment Co-op
  • The Elders
  • telecentre.org
  • BC Hydro
  • AmericaSpeaks
  • PLAN Insitute/Tyze
  • Vancouver Aquarium
  • My Business 2010
  • National Public Radio
  • Learn2Foster
  • UBC
  • BC Housing
  • Untape
  • BC Housing
  • Physician Health BC

More clients and projects >>

Social Signal on Facebook