Community Advisor

"How can our trusted team successfully build and manage our social media presence?"

You have trusted partners who can help execute your social media vision – perhaps including designers, developers, an advertising agency or your in-house communications staff. But you need the social media expertise or community management support to complement your team’s strengths, and ensure your project is a success.

Support your team with the additional social media expertise you need.

Turn to us for the specific services you need to round out your team. Engage our strategists to guide your implementation, and ask us for extra support on challenges like recruiting a community manager, creating great content and documentation, or sourcing additional development expertise. We’ll work with your team to deliver on your social media vision and ensure you have the expertise you need for success.

We’ll provide overall guidance on your implementation, plus the services to fill in any gaps on your team. Our services include:

• Advising on platform selection
• Advising your development team
• Creating content
• Developing site documentation and user guidelines
• Recruiting your community management team, or providing community management services
• Coaching community management staff
• Creating and administering community promotions

Social Signal can provide advisory services to support the creation of your social media presence or online community. Select the services that are right for you, including:

Platform selection

We can help you identify the social media platform or content management system that meets your technical requirements. This includes referencing the technical blueprint that specify your functional requirements, as well as considering additional requirements like integration with existing systems. While our hands-on development experience is most extensive on the Drupal, Wordpress and Facebook platforms, we are platform agnostic, and draw on our experience working with a variety of platforms to recommend the option that is best for you.

Development advice

We love developers, which is probably why developers love working with us. But we are, first and foremost, strategic communicators, which is why we’re able to help marketing and communications professionals get the most from their development team. We often act as translators to ensure that developers know how to meet the strategic needs of businesses and organizations, and to ensure that clients maintain effective control of their development process. We remain in an advisory role, help you manage the project or hand the next steps over to you: whatever role best serves your needs.

Content creation

Our writers can establish a distinctive, engaging voice for your site with tailored blog posts, user-friendly terms of use and privacy policies, site copy, technical documentation and email texts.

Documentation and guidelines

Social Signal will prepare user-friendly instructions and guidelines for both participants and administrators, to make participation on the site easy and productive.

Community management recruitment or staffing

We’ll help you design the right team for your project, with consultation, strategizing, sample job descriptions and qualifications for each role. Depending on the size and scope of your project, you may be looking for a project manager, developer, designer and community manager.

Community coaching

Once you’ve hired your community manager, Social Signal can provide advice and coaching for them. We’ll draw on our experience to help your staff inspire participation and troubleshoot tricky situations.

Contests and promotions

Many social media projects make use of contests, promotions and incentives to encourage participation and contribution. We can help you implement the promotions recommended in your engagement plan by administering contests and providing prize fulfillment.