Ideas and insight
Telling the story of the digital revolution for more than two decades.
For our latest articles and podcasts, visit alexandrasamuel.com and robcottingham.ca.
Posts tagged strategy
- 4 questions to answer before you get started (or move forward) with social mediaAlexandra Samuel · 30 March, 2009
- InconceivableNoise to Signal cartoons · Rob Cottingham · 4 April, 2009
- 12 questions for meaningful online conversationsAlexandra Samuel · 2 June, 2009
- Agenda and script for the Concept Jam social media strategy workshopAlexandra Samuel · 15 October, 2009
- How to deliver a social media strategy workshop that builds capacity and finds opportunitiesAlexandra Samuel · 15 October, 2009
- How to create a social media strategy document that identifies options and opportunitiesAlex and Rob · 27 October, 2009
- Another take on how to present social media options and opportunitiesAlex and Rob · 29 October, 2009
- Podcast: Strategy for a small organizationRob Cottingham · 4 October, 2010
- A brief history of social media, seen through five years of conversationAlex and Rob · 6 October, 2010
- Creating a social media presence in 2010Alexandra Samuel · 18 October, 2010
- The Rule of 84: Social media for your limited budget or small audienceAlexandra Samuel · 18 October, 2010
- Social media for small organizations: why size mattersAlexandra Samuel · 20 October, 2010
- How a small organization can build a content-driven social media presenceAlexandra Samuel · 22 October, 2010
- The small organization’s guide to investing in social mediaAlexandra Samuel · 25 October, 2010
- What's the strategy behind your communication vehicle?Rob Cottingham · 20 January, 2011
- The 5 requirements for a starter social media presenceAlexandra Samuel · 21 March, 2011
- 5 steps to create your social media toolkitAlexandra Samuel · 2 April, 2011
- How to sustain a social media presence in three hours a weekAlexandra Samuel · 2 April, 2011
- How to write a blog post in 10 minutesAlexandra Samuel · 2 April, 2011
- Sketchnotes from the Digital Strategy ConferenceRob Cottingham · 25 April, 2013